At that time, anyone holding a Nokia in their hands seemed to be carrying the wind when they walked. Smashing walnuts and blocking bullets are just legends in some jokes, but they are indeed strong and durable. In the blink of an eye, the former industry leader disappeared. It is not that it has been abandoned by the times. It's more like it has brought itself to a desperate situation and can no longer survive. If you think about it carefully, the iPhone has already come out, and the era of touch screen operations has arrived, and it is still immersed in studying how to design the keyboard into an arc to make it easier to use and fit in the hand. That kind of mentality that is arrogant to the core.
How glorious it once was, how ridiculous it became later
In 2007, this was a critical juncture. When Apple launched the first-generation iPhone, Nokia's executives may have treated the first-generation iPhone launched by Apple as a toy and even threw it to the ground in front of everyone to prove that their phones were more resistant. Yes, Nokia mobile phones are not broken, but their brains have become rigid and sluggish.
They always think that mobile phones are only used for making calls, as long as the signal is good and the battery is long-lasting. I didn’t see it at all, but the behemoth of the mobile Internet had already woken up. APP, ecology, and system fluency are the tickets to enter the new world. However, the Symbian system is as complicated as an old antique, and developers are too lazy to bother with it.
The system made the wrong selection, and one step was wrong and one step was wrong.
In fact, Nokia has never struggled. Around 2010, when Android was gradually emerging, there must have been a lot of noise internally. It is said that it also tried to embrace Google's lap at that time; but Google was fighting fiercely with HTC and Samsung, so they didn't pay much attention to it. In this way, Nokia's pride could no longer bear it, so it turned to Microsoft.
By the way, what is the final result? Look at the guy named Elop. Many people call him a "Trojan Horse". Speaking of the Windows Phone system, it is indeed pretty good. The interface looks quite refreshing and clean, but what about the system ecosystem? The result is that the developers simply ignore it and continue to cooperate, you say. You just launched a product called Lumia, and Microsoft immediately announced that there are problems with system compatibility, that is, it cannot be upgraded. Who can bear this situation? You must know that users are not like leeks that can be harvested at will.
Looking at the data at the end of 2014, Apple and Samsung still firmly occupy the majority of the share. What is the situation with domestic mobile phones? Although Lenovo, Huawei, and Xiaomi have successfully entered the top five, their shipments are only a very small part of Apple and Samsung's shipments. The ones that sell more sales don’t make money, and those two giants still make money.
What’s the difference between domestic Android and Samsung?
We must admit that the domestically produced machines at that time were really "real". It has the same Android system, is equipped with the same Snapdragon processor, and part of its appearance is even modeled after Samsung and Apple. As early as that time, vivo had already begun to delve into extreme thinness, and its appearance is indeed not inferior to Samsung in terms of quality.
Not to mention the hardware aspect, just like DIY computers in the past, you just need to pile up materials. If you make a quad-core configuration, I will make an eight-core configuration. If you equip it with 2G of memory, I will install 3G of memory. But the problem is precisely here. We are all engaged in assembly. Why is it that your Samsung sells it for four to five thousand yuan, while I sell it for one thousand yuan and it is considered expensive?
In terms of quality, in terms of quality, those produced by major manufacturers are pretty good, but it is really difficult to comment on those that engage in panic buying and "monkey tricks". After-sales outlets are not as extensive as Samsung's. When buying a mobile phone, you have to worry about whether you will become an "orphan" with no after-sales guarantee. In fact, the gap at that stage is really the layer of window paper that seems to be untouchable at the brand level, but after being pierced, it is like ordinary window paper.
Let’s talk about apples, that’s really another species
Compared with domestic machines and Apple, except for system differences, there seems to be nothing to compare. Apple's A-series chips, combined with the IOS system, can really press the Android flagship to the ground for friction. Even if your hardware performance is strong, the lag will still occur after half a year of use, while others’ iPhone 4 can still maintain good condition.
In terms of appearance, Apple does have its own style. However, when the iPhone 6 came out, the two white strips on the back were also criticized for being extremely ugly. However, their brand influence is strong and their after-sales service is prompt and decisive. Most of the problems that arise can be directly replaced with brand-new machines.
Can you say that domestically produced machines are not working hard to make progress? Not so. Xiaomi is committed to creating cost-effective products, Huawei is focusing on technology research and development, OPPO and vivo are investing heavily in advertising and expanding offline channels. All parties are desperately trying to catch up. However, the complicated matter of brand premium is indeed not something that can be achieved in a short time.
Fame is such a mysterious thing
Round and round, it circles back to fame.
You said that the current domestic phones and flagship phones are poor in use. In terms of photography, fast charging technology, and screen condition, which one is inferior to Samsung and Apple? However, why do so many people hesitate when the price range reaches four to five thousand?
Is it the so-called vanity, or the herd mentality, thinking that just holding an apple seems to be labeled as "worry-free" and "high-end". But if I hold a domestic flagship, I have to explain to others that this phone is expensive and not cheap, and it is also quite good to use. Isn't this tiring?
But having said that, aside from those flashy "face projects", domestic mobile phones are indeed quite good. 2014 was a watershed year, when domestic brands began to really shine. Looking back now, Nokia is dead, Samsung is almost reduced to Others in China, and although Apple is still strong, it is no longer the unattainable existence on the altar.
Today's world is changing at an extremely fast pace. No one should look down on anyone else. Today, you may be indifferent to those domestically produced things. However, tomorrow, they will most likely be out of your reach. This is just like how Nokia treated Apple in the past.
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