Steamed Luk Foo Steamed Pork with Vermicelli This brand has been popular in Changsha for a while.
When many people hear the concept of "steamed fast food" for the first time, they will have doubts in their hearts: Can such a restaurant cook delicious meals without the help of chefs and open fires?
With this question in mind, I went to do some research and found out that this brand originated from a thousand-year-old city called "Star City" and is located in Changsha, Hunan, which is steamed Luk Foo Rice Vermicelli.
Today I will share the actual situation I have learned to give those friends who are considering engaging in catering franchise a reference.
Why is it said to be a revolution in the catering model?
The biggest pain point of traditional Chinese restaurants is their reliance on chefs.
It is common for a good chef to earn more than 10,000 yuan a month. And as long as there is a slight emotion or a job change, the quality of the restaurant's dishes will fluctuate significantly.
Steamed Luk Foo Steamed Pork with Vermicelli The approach is very interesting, they directly broke this old rule.
Using an electronic program-controlled steaming cabinet designed and customized by ourselves, the temperature during steaming is optimized, the pressure during steaming is optimized, and the time during steaming is optimized.
In this way, the operation is extremely easy and does not require any open flame for cooking. It is even called "the cleanest Chinese kitchen in the world."
There is no oil fume, no open flame, and no large stove. In the past Chinese fast food, this was almost unimaginable.
What practical help can the headquarters provide to franchisees?
The biggest fear of many franchise projects is that no one will care about them after paying the money.
Steamed Luk Foo Steamed Pork with Vermicelli We have done a relatively solid job in this regard.
From the moment you decide to join, the headquarters 360° full service support will intervene.
In the early days, there were market supervisors who went directly to the stores for on-site inspections to help you conduct analysis on store location selection, and 24-hour telephone guidance was available at any time.
After selecting a suitable store location, the headquarters will design and make a decoration plan for free based on the actual dimensions, without you having to spend additional money to hire a designer.
In terms of employee training, franchisees can go directly to directly-operated stores for free learning, which covers product production, marketing skills, and management strategies, and will be taught step by step.
At the time of opening, there are situations where a tutor will come to provide guidance, and they will specifically formulate a trial opening plan and opening marketing plan for you.
In the later operation stage, there are dedicated, one-on-one personnel who will provide corresponding services for a long time. At the same time, once a problem is encountered, someone can be found 24 hours a day to solve the problem.
What is the investment return cycle and profitability?
When it comes to catering franchises, what everyone is most concerned about is how long it will take to get back the money.
According to the data provided by the Steamed Liufu Steamed Pork Head Office, the return on investment cycle is expected to be only about twelve months.
This speed is relatively fast in the catering industry.
Why can it be done so quickly?
There are several core reasons: first, there is no need to hire a chef, which significantly reduces labor costs; second, the dishes are diverse and profitable no matter what season; third, the operation is simple and easy to use, with unified standards and recipes, and you can start working after a few days of training.
In addition, the headquarters will implement central distribution and maintain unified sources of materials. This can not only ensure stable taste but also reduce procurement costs.
A large number of franchisees have reported that this kind of steamed fast food has a relatively high frequency of table turnover. The reason is that the meal is served very quickly. During the peak lunch period, the number of customers it can receive is far more than that of traditional fast food restaurants.
Joining conditions and specific operating procedures
If you want to join the Steamed Liufu Steamed Pork, you must meet certain basic conditions. First, you must have extreme trust in the brand and be willing to accept all kinds of training and management from the headquarters; second, you must have a deep understanding of and recognition of the brand's corporate culture and business methods.
The overall franchise process is relatively clear. The first step is to consult by phone or fill in a form online, so as to understand the specific situation of the industry and the relevant policies of the franchise.
The second step is to conduct market research locally to see if it is suitable to open such a store.
The third step is to submit a franchise application after confirming your intention.
The fourth step is to go to the headquarters for an on-site inspection. If you are satisfied, you will formally sign the franchise agreement.
After that, the headquarters will assist you in site selection, followed by unified design and decoration, and then you will go to the headquarters to participate in system training.
It will then go through the trial operation phase, and after that will be the official opening period. After the opening is completed, the headquarters will still continue to provide operational guidance services.
Brand advantages and regional protection policies
The biggest advantage of choosing Luk Fook Steamed Rice Vermicelli is that the brand already has a certain reputation.
After joining, you can directly enjoy the chain effect without having to start a brand from scratch.
At the technical level, the headquarters has its own unique technical characteristics, which cannot be imitated or copied by the authorized party. This ensures the uniqueness of the franchise store.
It is particularly important to point out that there is a regional protection policy. In this area established according to the contract, the headquarters will not develop a second franchise store, so as to avoid vicious competition within the same brand.
For advertising support, the headquarters cooperates with CCTV, local satellite TV, and major portals to carry out strong publicity. Franchise stores can experience the customer flow brought by brand promotion without spending high costs on advertising.
Generally speaking, the Steamed Liufu Steamed Pork with Rice Vermicelli is quite suitable for those who lack catering experience but still have the idea of opening their own shop and becoming their own boss.
In the catering industry, there are some core advantages, that is, no chef or open flame is required, and the operation is very simple. At the same time, the support from the headquarters is in place. For many catering entrepreneurs, these advantages have truly solved the pain points they face.
Indeed, there are risks in any investment. It is recommended that those who are interested in this first go to the headquarters to conduct an on-site inspection, take a look at the central kitchen, taste the dishes, and chat with franchisees who have opened stores before making a final decision.
After all, real money is invested, and it’s always good to know more about it.
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